Merrie N. Higa,REALTOR and Principal Broker of her own co. since 1990 and selling real estate in Hawaii since 1988, grew up on the Windward side of Oahu in the town of Kailua. Her expertise is exceptionally strong along the east side of Oahu up to and including the North Shore (referred locally as the "Windward Side") and Makakilo to Ko'Olina on the west side.
Having earned the coveted ABR designation (Accredited Buyer Representative), Merrie is a stong advocate of Buyer Representation and all the negotiation and investigative skills that the job requires. The ABR designation is the benchmark of excellence in Buyer representation. The Real Estate BUYER'S AGENT Council, Inc.(REBAC) of the NATIONAL ASSOCIATION OF REALTORS(NAR) awards this honored designation to real estate practitioners who meet the specified education and practical experience criteria. If a Buyer works with a Broker who has earned the ABR designation, the client knows that the agent has taken steps to continue their education in the field of buyer representation, and has the proven experience and training to deliver ethical and professional service to real estate buyers. Only approx. 3% of the nearly 720,000 members of the nation's largest professional trade association, the NATIONAL ASSOCIATION OF REALTORS, "The Voice for Real Estate"; have been awarded the Accredited Buyer Representation (ABR) designation.
One of the most critical real estate issues today, buyer representation is the answer to requests by consumer advocates, consumers, and other organizations for ethical and professional service to those clients and customers interested in acquiring real property. Every buyer of real property should have a Buyer's Representative working as their advocate from beginning to end; not only to find the perfect property, but to help in the discovery process, the negotiation of price and terms and to expedite the escrow process until closing.
As a Seller's Agent, it is "all about the net", a motto Merrie lives by. Both the World Wide Web "Net" AND the Seller's Net Proceeds from the sale. Charging anywhere from 5-8% commission, she averages a List to Sale Price Ratio of only 0.5%! The average agent's is over 4% below the asking price. With a 3-4% Buyer's Agent split, she routinely obtains higher sales prices for her clients, netting them more at closing. The Buyer's Agents incentive to sell the property is greater with a higher commission cut and the home sells for more! Utilizing the Featured Home Spots on Realtor.com (over ten million hits per month), she also markets her properties with great photos and virtual tours to millions on the net each day. The more buyers finding and viewing her listings results in more offers and higher sales prices.
There is a better way....a way to more than double the chances of selling your home while netting yourself more money. Merrie knows her market numbers cold and this market knowledge makes her able to sell your listing with authority and get results. List with the best agent to sell it! Merrie's clients are entitled to the best representation they can get. Her approach delivers better results.
As the sole-proprietor of her own company, Merrie can give you the individual attention and expertise required to sell your home or to help you find and close your piece of paradise. Call or e-mail her today and get started on your journey of homeownership in Hawaii.
